Together, We Rise: Celebrating the “Support Your Local Everything” Campaign

At United Way of Northern New York, we believe in the strength of community, and we are thrilled to share an initiative that shines a spotlight on the incredible organizations working every day to keep our region thriving.

We’re beyond honored to be included in the launch of the “Support Your Local Everything” (SYLE) campaign, a collaboration led by Watertown Local Development Corporation with the creativity of SpokenExpressions. This campaign celebrates the backbone of our community and organizations that fuel growth, connection, and opportunity right here in the North Country.

Every shirt and sweatshirt in this collection is more than just fabric. It’s a statement; a badge of support. When you wear “Support Your Local Everything,” you’re showing your pride in this community and your belief in the organizations that keep it strong.

Both stylish and meaningful, there are shirts and sweatshirts featuring the SYLE logo on the front, and on the reverse, the logos of community backbone organizations, including United Way of Northern New York, available for purchase. But that’s not all! There are also partner-specific tabs featuring merchandise with that specific organization’s logo on the front with the SYLE logo proudly on the back. There are even stickers, mugs, bags and more available for purchase to show your local pride!

In a heartwarming twist shared with us by the WLDC, proceeds from the sale of every item will be donated to our organization to stay in our community and fuel local programs and initiatives that support children, families, and neighbors. How cool is that?!  

That means when you show your community pride, you’re also investing in its future.

According to Kylee McGrath, CEO of the Watertown Local Development Corp., the idea for the merchandise came after she saw a shirt that said, ‘Support Your Local Everything,’ which she really liked. That led to a logo being designed, which ended up looking similar to the WLDC logo, but Kylee didn’t want it to just be about her organization.

“On the back of the shirt, we decided these are the organizations we see as the backbone of the community, including United Way as they have a far reach and do a lot for the North Country,” she said. “Eventually it was turned into a fundraiser and a great way for people to give back to United Way.”

This campaign brings together an inspiring lineup of organizations, each vital to the health and vibrancy of this area:

• Greater Watertown North Country Chamber of Commerce
• Watertown First
• Watertown DBA
• Watertown Local Development Corp.
• Neighbors Of Watertown, Inc.
• United Way of NNY
• Jefferson County Economic Development

Together, we rise. And united, we give back.

We couldn’t be prouder to stand among such dedicated partners, all working side by side to strengthen the place we call home. A huge thank you to Watertown Local Development Corporation for bringing this vision to life and to SpokenExpressions for turning it into something tangible that our community can wear with pride.

We invite you to check out the collection and help spread the word, because supporting your local everything means supporting the future of Northern New York:

https://supportyourlocaleverythingwatertown.itemorder.com/shop/category/616050